An Obituary Leads to Discovery

By Edward M. Bury, APR (aka The PRDude)

A while back I read an obituary about a Chicago man who had quite an accomplished career, one similar to mine, at least in terms of the path he followed.

The gentleman, who’s name I’ll keep confidential, started in the news business in the mid-1940s making $35 per week.  For comparison, my first job out of college at the City News Bureau paid $100 per week to start; but that was in early 1977.

What's in a name? In a different era it defined a business.

What’s in a name? In a different era it defined a business.

The man later made the switch to public relations because it paid more money, which he needed to support his growing family.  I left journalism because I couldn’t get hired by a Chicago daily, and I was tired of covering school board and town council meetings for a suburban weekly.

One PR/advertising shop he worked at during his distinguished career was the New York-headquartered Albert Frank-Guenther Law, acknowledged as one of the first firms to specialize in financial communications.  The agency was founded in 1872, a few years after titans of advertising James Walter Thompson and Francis Wayland Ayer opened their shops.

Fittingly for this conversation, Albert Frank also was my first agency experience.  My boss, John Graham, and I served banks and bond houses by producing redemption notices called “tombstones.”  I was thrilled to get the opportunity to draft a news release and do some media relations.

Could not find the Albert Frank-Guenther Law logo, so this one will have to do.

Could not find the Albert Frank-Guenther Law logo, so this one will have to do.

In researching this post, I learned that Albert Frank now only exists in the memories of those who worked there and in news archives.  As noted in this New York Times article, a company called Citigate Group, Ltd. bought the firm and a sister agency in 1996 from what apparently what Albert Frank had become — a holding company.

Citigate, or rather Citigate Dewe Rogerson, still exists and apparently is thriving, with offices on three continents.

But the Albert Frank-Guenther Law name is gone.

Many service companies — like public relations and advertising agencies, accounting and law firms, and others — were named after the men and women who founded them.  When the business is sold, the name and in many cases, the history of the company is tossed aside, surfacing now and then in innocuous places like obituaries.

Albert Frank-Guenther Law was in business for 124 years, a remarkable history for any company.  I’m proud to say I played a small role in that history, just like the fellow newsman/PR guy whose obit inspired these thoughts.








The Service of Self Alone: A Song for the Times

By Edward M. Bury, APR (aka The PRDude)

Yesterday, the citizens of Illinois (including this citizen) voted in a primary election for important statewide offices, including the office of governor.  I won’t comment on the nominees from the two major parties, an incumbent populist who has a long career in public service and a political newcomer who made a fortune in the venture capital business.

I trust both have good intentions, and I believe both want to do what they Illinoisbelieve is needed to help Illinois rebound.

In listening to acceptance speeches last night, this was a common thread: Illinois needs jobs. The unemployment rate here, currently at above 8 percent, is among the highest in the nation and the highest in the Midwest.

As regular followers know, The PRDude blog was started in 2009 as way to chronicle my search for “that next great job in public relations.”  Along with commenting on “the lighter side of public relations, marketing, communications and other stuff,” I frequently comment on the employment market and what it’s like to seek work during these challenging economic times.

Below are lyrics for a song — you know I write songs, too, don’t you? — that was inspired by my most recent job search. The title is a line from The Book of Common Prayer.

The Service of Self Alone

Save me, save me St. Theresa
From the service of self alone
Guide me, guide me to fulfillment
Down the narrow pathway home

Righteousness and perseverance
Brought me to the place I’m at
Do you hear me St. Theresa?
Should I sound a trumpet blast?

Watch me, watch me St. Theresa
As I try another door
Help me, help me knock the loudest
Louder than the man before


Me and many, many others
Are forced through no fault of our own
To toil not for some wage or purpose
In the service of self alone
In the service of self alone

So help me, help me St. Theresa
The weeks have turned to months again
Give me give me hope and one good reason
To carry on and not pretend

Copyright Edward M. Bury 2014

Hopefully, this song, which has a ska beat, will resonate with those who are seeking work. Hopefully, I won’t be inspired to write a song like this again.

Now, Thoughts from a Real Chicago Guy on CNN’s “Chicagoland” Series

By Edward M.  Bury, APR (aka The PRDude)

Those who get paid to comment have had their say.  Now, it’s my turn.

The topic: The controversial CNN series “Chicagoland,” an eight-part documentary of sorts about my home town.  Although with eight installments, “documentary” probably is a misnomer.  Perhaps “real-life urban mini-series” is more accurate.

chicagoland.twoIn the days before an after the debut episode March 6, the program generated the expected flurry of commentary.  After watching “Chicagoland” last week, I shut the TV off with these four thoughts in mind.

The Politics. Unquestionably, Chicago is known for politics, and with good reason. It’s well documented that for decades our elected officials have elevated politics to a high art.   From the onset, the first installment of “Chicagoland” centered on politics as it relates to two of our biggest problems:  Violent, often gang-driven crime in some neighborhoods and a financially strapped, under-performing public school system.  These two subjects were explored in footage featuring Mayor Rham Emanuel, Police Superintendent Gerry McCarthy and a remarkable woman, Elizabeth Dozier, principal of Fenger High School.  There was high drama, and there were poignant moments last Thursday; but I seriously question why the initial episode of “Chicagoland” focused so heavily on two topics and three people.  This set a tone of helplessness and despair.

The Problems.  Problems, Chicago has them, certainly, as depicted in Episode 1.  Headline-grabbing crime and a broken education system assuredly rank way too high on the scale.  But there was no mention in the first episode of the kind of problems that don’t make for combustible television and commentary.  Underfunded pensions, soaring taxes, gridlock-at-times traffic, the continued erosion of some outlying neighborhoods, out-of-control open-air drug markets — these and other issues plague Chicago .  Perhaps these will be covered later in the series, as they should, along with what’s being done to make things right.cnn-logo

The Good Stuff.  Politics and problems aside, a lot of good is taking place in Chicago. There’s tangible, big-picture stuff like a flurry of new downtown developments and revitalization — okay, gentrification — of some neighborhoods.  A new manufacturing sector — driven by technology — has emerged.  Cultural amenities and restaurants — and some professional sports franchises — are world class.  Like the other problems the city faces, maybe the producers of “Chicagoland” will address these later.

The Name. Reportedly, the name “Chicagoland” was coined by the legendary Col. Robert McCormick, editor and publisher of the Chicago TribuneTo me, it’s a silly title.  This metropolitan region has a lot of entertaining and attractive attributes.  But let’s leave the “land” monikers to all things Disney.  Besides, I never heard anyone from Chicago refer to the city or the region as “Chicagoland,” except in TV commercials hawking carpeting.

Clearly, the 60 minutes of “Chicagoland” Episode 1 got me and a lot of other people to take notice.  I plan to watch tomorrow’s installment, and perhaps I’ll have four more thoughts.

Here are some other thoughts from the PRDude on Chicago and politics: