By Edward M. Bury, APR (aka The PRDude)
Without question, fake news is a big topic these days, one addressed seemingly daily in print news articles, broadcast commentaries and presidential tweets.
Rest assured, fake news more than likely won’t pass from the national lexicon any time soon. Well, I’ve had a similar perspective about what I’m referring to as “fake followers.”
Well, they’re back.
Over the past week, I’ve learned that these “people” now follow this blog:
Visits to Google to ascertain something — anything — about the origins of these Outlook account holders yielded no rational results.
Since January, I’ve made no dramatic changes to the PRDude in terms of the subject of posts or frequency. And, none of these newly minted fans have commented on my thoughts. (Well, not yet.)
So, why do I continue to get these alerts announcing obviously fake followers?
I have a theory: Russian hackers.
Yes, Russian hackers. Why? Well, because we tend to blame lots of stuff on these scurrilous scoundrels halfway around the world, so perhaps they are behind this covert scheme to pad my follower roster with bogus names.
Read this Fortune magazine article published today and you’ll learn that the U.S., U.K. and Australia issued new claims that the Russians are behind a new wave of massive online espionage and sabotage.
So, comrade, or whatever name you prefer: I’m on to you.