Merkel vs. Trump at G7: How One Image Can Distort the Bigger Picture

By Edward M. Bury, APR (aka The PRDude)

Checking my Twitter feed this gloomy, rainy morning in Chicago, and the image noted below grabbed my attention.

Well, obviously.

And, as you would expect, this image has been viewed, discussed, tweeted and re-tweeted who knows how many millions of times in the hours since it surfaced last night. Without question, the image and the global scenario behind it will continue to inspire commentary for a few days and provide fodder for political and entertainment commentators.

Predictably, this image from the G7 Summit has sparked lots of commentary, from serious to humorous. What’s yours?

You know who the key people are — world leaders at the G7 Summit in Quebec.  So, I won’t bother to identify them.

But as noted in this report from The Hill, the so-called Twittersphere has captured some of the witticisms communicated by those amused, enraptured, bewildered or enthused by this single image, shared on Instagram by the woman in the light blue jacket who’s postured somewhat defiantly while being surrounded by men.

(If we did not know the subjects in the photo, it’s still a rather compelling image, I think.)

What’s underscored, however: A provocative image like this one — distributed instantly and available to billions around the world — has the ability to inform and inspire relevant debate, yet it also has the ability to deflate and discount the importance of the subject.

How many who view the G7 Summit image will remember it primarily for its immediate initial “shock value,” showing obvious disharmony among two world leaders, rather than the more serious, long-term ramifications of economic discord among the United States and its strongest allies, including our neighbor to the north?

Within the next few minutes, I’ll click on the “publish” button to share this post with the world.  On the other side of the world, two leaders will meet Tuesday at what assuredly will be another monumental summit gathering, but with much higher stakes — demilitarizing a part of the world that has been technically at war for some 70 years.

Yes, there will be attention-grabbing images from the meetings in Singapore shared early and often. Hopefully, the true substance of the outcome will transcend the short-term impact derived from a single static depiction of just one occurrence that took place.

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A Milestone: Reaching My 1,000th Twitter Follower

By Edward M. Bury, APR (aka The PRDude)

At last.

Twitter

 

 

 

 

 

 

As noted in the image above, I finally have arrived in the Twittersphere.  Or, at least I think so.

I reached follower 1,000 earlier today. And, as of this afternoon that number has catapulted to 1,001!

Frankly, this process took much longer than anticipated.  As examined in this August 2015 post, I had attracted more than 700 followers and anticipated a meteoric ascent to four figures.

Well, it only took around eight more months. Now, the quest continues to 2,000 and beyond.

But, kind followers, I’ll need your help to crack the 2,000 follower mark.

What strategies and tactics should I employ to reach that next digital plateau?

Change the image on my profile page? Tweet early and often? Retweet and favor more selected tweets? Follow more people, organizations and companies that are public relations based?  Should I follow the Real Donald Trump?

Your thoughts are most welcomed. I’m confident I’ll land 1,999 new followers by year end. And, that will be no mean tweet.

I’m mean feat.

 

 

 

Follow Me, Come Follow Me — On Twitter

By Edward M. Bury, APR (aka The PRDude)

When it debuted in early 2006, let’s say I was ambivalent about Twitter.

What? A new social media platform that only let’s you send really short messages? Is it a “micro blog?” Does it have value? Who will use it?

More importantly: Is it a waste of time?

No doubt lots of others posed these same questions, learning later that when managed properly, Twitter can help build brands, catapult careers and even fuel revolutions. When used improperly, Twitter can destroy brands, sink careers and fuel revolutions.

alltwitter-twitter-bird-logo-white-on-blue So, I joined and began to tweet, but infrequently, and on a pretty wide range of subjects. I’ve learned that success in the Twittersphere hinges on frequency, concentrating tweets on a singular subject and tweeting poignant stuff with relevant hashtags.  Being Taylor Swift (61 million followers) or the Dalai Lama (only 11.7 million followers) also probably helps elevate one’s standing.

And, from the perspective of employing Twitter in the practice of public relations — a communications practice that helps build relationships — there’s no question of its value.

Recently, I’ve had a “revolution” of sorts, thanks to Twitter. Over the past few weeks, I started gaining lots of followers, though not at the pace of Ms. Swift or the Dalai Lama. I think it correlates with registering 500 followers, because after that point, followers arrived at the rate of five or six per day; as of this writing I’m at 765 followers. And counting.

Now I have followers who are:

  • Serious Mommy bloggers.
  • Serious coupon clippers.
  • Serious lifestyle/beauty bloggers.
  • An expert at making grilled cheese.
  • A soap opera expert.
  • A “charisma” teacher.
  • A 21-year-old start-up guru.

And, you get the picture. Oh, and I do have followers who are in public relations, communications, real estate and transportation — the professions and industries that hold my interest.  Although I have nothing but good things to say those who tweet on the subjects noted above and others that fall outside my purview.

Let me get to the point: My goal is to reach that four-figure Twitter follower milestone. So, follow me, come follow me, to steal a line from a popular song.

I’ll make it easy for you: https://twitter.com/edwardmbury