“And Who’s Gonna Pay For It?”

By Edward M. Bury, APR (aka The PRDude)

“And who’s gonna pay for it?”

That rhetorical question helped define the 2016 presidential election.  As often uttered by then candidate Donald Trump, the throngs at his rallies shouted in unison: “Mexico!”

This overflowing trash can embodies much of the impact felt by the current government shutdown. Photo courtesy of the New York Times.

Well, as it turned out, our neighbors to the south have no intention of ponying up the estimated $5 billion to pay for the subject of that question — a wall designed to halt illegal entrance to the United States, curb criminal activity and eradicate the import of narcotics.

Today, the 2018 government shutdown driven by now President Trump’s refusal to sign a spending package needed to fund many federal departments and agencies enters its fifth day.  And, there’s no projected end in sight.

The issue behind the shutdown, of course, centers on the wall that Mexico was supposed to pay for — a flimsy campaign promise unsubstantiated by any facts or agreements.

But the compelling question has prompted me to ponder the following:

  • Who’s gonna pay for the damaged lives that assuredly will follow should this impasse drag on for days and days? As noted in this report from Time magazine, furloughed federal workers don’t know how they’ll pay rent, medical bills and car payments.
  • Who’s gonna pay to restore the pride and dignity of members of the federal workforce who are on furlough? Those sent home may now view their once stable jobs with tremendous uncertainty. Will they seek new opportunities?
  • Who’s gonna pay to rebuild the nation’s standing on the world stage if the shutdown continues well into the new year? To our allies and adversaries, the United States is a nation divided.
  • Who’s gonna pay for the shattered vacation plans made by travelers who planned to visit national parks and monuments, now closed because of the government shutdown?

Yes, there certainly are many, many other “who’s gonna pay” type of questions that can be pondered.

One answer to them all: It ain’t gonna be Mexico.

“Build-A-Wall Burger” Fiasco Perhaps Opening Salvo on What’s to Come

By Edward M. Bury, APR (aka The PRDude)

Let’s face it: It’s challenging to keep up with national news today, even with the ability for anyone with new technology (think smart phone, tablet) or even old technology (television, radio) to absorb and comprehend what’s happening in this increasingly crazy world of 2017.

And, for this conversation, I’m referring to “real news,” not the so-called “fake news,” which I addressed in a post earlier this month, or the newfangled type of communication based on “alternative facts.

build-wall-burger

This image, courtesy of the Channel 7 online report, provides a graphic depiction of the menu item in question and written description of how patrons could order the now-gone “Build-A-Wall” burger.

Last week, while driving in my now vintage Toyota Camry, I head a report on the radio, a decidedly old form of communication, about a northwest suburban Chicago restaurant/night club that generated negative exposure by doing something totally uncalled for, insensitive and plain stupid.

And, you guessed it: The news was related to something happening that has an impact on our nation.

As detailed in this ABC Channel 7 television story, Durty Nellie’s in the Chicago suburbs of Palatine offered patrons the option to purchase a “Build-A-Wall Burger,” clearly a not-so-clever marketing initiative designed to play off the Trump administration’s proposal to build a wall between the U.S. and Mexico.

Along with stacking 4 ounce hamburger patties, patrons could top off the sandwich with “some amazing Mexican ingredients!”

Really?

Not sure if this menu option — now dropped — was a hit with the folks who patronize Durty Nellie’s. I am sure that this calculated attempt to sell hamburgers through a correlation to an exceptionally polarizing international issue is representative of something wrong with society today: Take advantage of what makes headlines in order to make a profit, regardless of who might be affected.

My point here: If a modest, but quite successful local establishment (Durty Nellies has been in existence for several years according to my memory) made news with a lamebrained promotion, what kind of morally and politically incorrect messages can we expect in the future from other businesses across this great nation?